Route 365, Bay’s TF3 Viral Campaign?

02/07/2010 0 By Administratus Prime, Director Michael Bay’s official website quietly released a post, a post that has yet to be picked up by any news outlets.

The post contains no words whatsoever, but rather the title simply contains the numbers “365”, and the body of the post has only an image of a road sign once again reading “365”.

After some investigating, I’ve found that image in the image in the post is for the New York State Route 365. The route runs from Oneida to Ohio for 44.26 miles, which is intriguing since none of the announced filming locations for Transformers 3 hit Route 365.


Could this be some kind of early viral campaign for Transformers 3, a reference to a detail in the storyline of the film, or perhaps simply a reference to a road where equipment was driven?

At this moment it’s anyones guess, and I could literally think up a hundred different variables/situations that could be implied by stating this route.

We’ll just have to wait and see what this mention means. I’ll post any updates as soon as any information turns up, so stay tuned. Thanks for reading, and please be sure to check back for the latest Michael Bay updates, which of course includes Transformers 3 news.