The Transformers: Prime toyline hit shelves in November 2011. Originally, Hasbro played coy with the series receiving a toyline at all, emphasizing that it was a television series first and foremost.
There were initial plans to release a small assortment of three Deluxe figures (Bumblebee, Arcee and Starscream) in the Generations line before they were moved into the expanded “First Edition” launch line.
The Transformers: Prime toys released in 2012 will bear the “Robots in Disguise” subtitle.
Deluxe Class
Wave 1 (First Edition)
- Arcee
- Bumblebee
- Starscream
Wave 1.5 (First Edition)
- Cliffjumper
Wave 2 (First Edition)
- Terrorcon Cliffjumper
- Vehicon
Wave 3 (RID)
- Bumblebee (ver.2)
- Cliffjumper (ver.2)
- Soundwave
- Wheeljack
Wave 4 (RID)
- Arcee (ver.2)
- Ratchet
Wave 5 (RID)
- Hot Shot
- Knock Out
- Vehicon (ver.2)
Wave 6 (RID)
- Airachnid?
- Deadend
- Ironhide?
Wave 7 (RID)
- Rumble
- Sergeant Kup
Voyager Class
Wave 1 (First Edition)
- Bulkhead
- Optimus Prime
Wave 2 (RID)
- Optimus Prime (ver.2)
- Megatron
Wave 3 (RID)
- Bulkhead (ver.2)
- Starscream
Wave 4 (RID)
- Dreadwing
Wave 5 (RID)
- Breakdown?
- Skyquake?
Entertainment Pack
- Optimus Prime vs. Megatron w/ Jack Darby, Miko Nakadai, and Raf Esquivel
- Starscream vs. Bumblebee (w/ Silas and MECH soldier)
Exclusives
- Matrix of Leadership Optimus Prime
- NYCC Exclusive – Bumblebee and Arcee w/ Raf Esquivel and Jack Darby
Japanese Exclusives
Deluxe
- Megatron (deluxe)
- Skywarp (deluxe)
Arms Micron
- Aimless (TRU Exclusive)
- Blowpipe (Store Exclusive)
- Peaceman (Store Exclusive)
- Firebolt (Amazon Exclusive)
- Firebolt (Clear Yellow) (Next Generation Hobby Fair Exclusive)
- “Bumblebee Sword”
- Gob (Megatron’s)
- Zad
- “Optimus Prime Blaster”
Weaponizers Class
Wave 1
- Bumblebee
- Optimus Prime
Cyberverse Legion
Wave 1
- Arcee
- Bumblebee
- Cliffjumper
- Ratchet
- Vehicon
Wave 2
- Breakdown
Wave 3
- Bumblebee (Quickblade)?
- Flamewar?
- Wheeljack?
Cyberverse Commander
Wave 1
- Bulkhead
- Megatron
- Optimus Prime
- Starscream
Wave 2
- Dreadwing
- Ironhide
Wave 3
- Optimus Prime (mouth variant)
- Ultra Magnus
Cyberverse Vehicles
- Energon Driller w/ Knock Out
- Star Hammer w/ Wheeljack
Cyberverse Maximus
- Bumblebee Mech Suit
- Optimus Maximus
