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Transformers fever is still on especially in China and while many company ads try to officially associate itself (via licensing and what’s not) to the official thing, a Chinese truck company called C&C Trucks decided to do something radical by promoting their trucks as transformers (without the capital ‘T’), all in a single ad.
It is not one but three trucks squeezed into a minute video clip that has gone viral in the internet already. They are promoting Road Tractor – a flat-nose tractor cab ala-G1 Optimus Prime, Tipper which is a dump truck – a yellow Longhaul whatever you want to call it and Mixer – of course, a cement mixer, the Chinese Mixmaster.
The ads show three trucks rollout from the factory / manufacturing plant through a dirt country road. All three showing off their transformation sequence persona and merging like Landcross in the end. A tri-partite gestalt. How sweet was that?
Check the videos up and lets see if the animator of this ads can join Josh Nizzi in Michael Bay’s fold.
[youtube]http://www.youtube.com/watch?v=KcjvsrpG01Y[/youtube]
If this ad makes you want to buy their truck, head over to their website C&C Trucks.