Tag: next

15/04/2010 0

Bieber To Hook Fox In Next Video

By Administratus Prime

Already sharing screen with girls at his age like Jasmine Villegas and Paige Hurd in his previous music videos, Justin Bieber now would love to have older women like Megan Fox in his next clip. “That would be great. That would be awesome, but I don’t know if that would be possible,” he said when suggested with the idea by MTV.

On what his next single is, Justin admitted he hasn’t known it yet. “I think it’s gonna be ‘Somebody to Love’,” he said. “The label going to decide and [manager] Scooter [Braun], but I don’t really know. It could be ‘U Smile’ or anything.”

In the meantime, Justin Bieber is readying to debut a music video for his single “Eenie Meenie”. The clip was filmed in Beverly Hills in March and features him partying by a swimming pool with his collaborator Sean Kingston.

Source: Aceshowbiz

28/12/2009 0

Animated, Next Takara Toyline

By Administratus Prime

The Japanese have finally received their home media copies of Transformers: Revenge of the Fallen, and the contents within the box confirm that Tomy Takara will be rolling out Transformers Animated as its next line. We reported previously on leaked solicitations that indicate Deluxe class figures will be coming out starting in March 2010.

One scan provided by Autobase Aiichi (translation), juxtaposes the Revenge of the Fallen and Transformers Animated versions of Optimus Prime while the second scan announces that the line will launch in Spring 2010.

The second scan also reveals that the N.E.S.T. Global Alliance will also be released in Japan starting next year.

17/10/2009 0

Hasbro The Next Marvel?

By Administratus Prime

We may need you to click on a few ads over there on the right, because our rent here at Fool HQ just went up to $8.5 million. That’s according to Monopoly City Streets — a joint venture between Hasbro (NYSE: HAS) and Google (Nasdaq: GOOG) to create the largest online multiplayer version of the classic board game. The game is played out on a Google-supplied map of the real world.

This massively multiplayer Monopoly is the result of one of Hasbro’s top strategies: expanding its strong brands beyond just toys and games to create an immersive consumer experience across all touch points. That strategy could make Hasbro an incredibly profitable company.

The Monopoly brand already extends beyond the classic board game, including slot machines and the popular McDonald’s (NYSE: MCD) contest. Hasbro has even partnered with Universal Studios to make a feature film based on the board game, directed by Ridley Scott and slated for release in 2010. (We have our fingers crossed for Russell Crowe as Rich Uncle Pennybags.)

More than meets the eye

Will a Monopoly movie really reinvent the classic board game? It certainly worked for fellow Hasbro brand Transformers, a 25-year-old line of boys’ toys that was revived into a blockbuster. This summer’s critic-proof sequel, Transformers 2: Revenge of the Fallen, became one of the top 10 highest-domestic-grossing films of all time, raking in more than $400 million in the United States. And with more than $800 million in worldwide receipts, the film helped steadily raise Hasbro’s stock to near its 52-week high.

While licensing brands such as Transformers represents only 3% of Hasbro’s annual revenue, such efforts do help distinguish Hasbro from the leading toy manufacturer by sales, Mattel (NYSE: MAT), whose brands have not received the same exposure in Tinseltown. Big-screen fame fuels Hasbro’s primary profit engine — selling new toys and accessories related to the reimagined brand. The momentum also creates opportunities for Hasbro to further license the brand to apparel, publishing, foods, theme parks, and conventions. The exposure continues to build brand awareness, which drives more toys and more licensing, and the cycle continues until the world becomes immersed in robots in disguise.

Sound familiar? It’s not unlike what Stock Advisor favorite Marvel Entertainment (NYSE: MVL) has done in boosting its superhero brands through blockbuster movies, and capitalizing on the success with extensive merchandising. Marvel is up 1,000% since the release of Spider-Man in May 2002. Of course, Marvel is now also directly funding the production of its movies, too.

Hasbro is just getting started

Hasbro’s strategy of immersing the world in its core brands through entertainment licensing provides more than just financial gains; it may be the key to its expansion into new offerings.

Hasbro is accepting the harsh reality that children are moving away from traditional toys and games at a younger age. As a result, the traditional toy manufacturer must compete where its audience is, which today includes online and video gaming.

Hasbro has adjusted to the changing industry by building partnerships with Electronic Arts (Nasdaq: ERTS), Activision Blizzard (Nasdaq: ATVI), Glu Mobile, and Google. These digital companies can help strong properties like Transformers or Monopoly make the leap from plastic or cardboard to bits and bytes. If the market dictates that the future of Monopoly must be online, Hasbro will be ready. And isn’t having the flexibility to find success — wherever your audience may play next — the big-business equivalent of passing GO and collecting $200?

Source: Fool.com

02/09/2009 0

Megan The Next Catwoman

By Administratus Prime

Cat meganMegan Fox has signed up to play Catwoman in the next “Batman” movie. That’s what UK paper The Sun is reporting. Columnist George Smart says the “Transformers” star is set to follow in the footsteps of Michelle Pfeiffer and Halle Berry in donning the skintight catsuit.

HOT SHOTS: The lovely and talented Megan Fox. “All the other stars who have reinvented the Batman films are back on board,” he reports. “(Including) Christian Bale, Michael Caine, and director Christopher Nolan.”

Smart says shooting is scheduled to start next year, with the film slated for release in 2011. Last year’s “Batman: The Dark Knight” became the fourth highest-grossing movie of all time, with total sales over $1 billion.

Source: Foxnews